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Friday, April 7
 

9:00am

KEYNOTE
Speakers
avatar for Jonathan Smucker

Jonathan Smucker

Director, Beyond the Choir
Jonathan Smucker is the co-founder and director of Beyond the Choir. He has worked for more than two decades in grassroots movements for social, economic and ecological justice, as an organizer, campaigner, and strategist. He has trained thousands of change agents in campaign strategy, framing and messaging, direct action, and organizing... Read More →


Friday April 7, 2017 9:00am - 10:00am
18B-D

10:00am

How to Build a Popular Left Alignment
At the local level, we talk about 'coalitions.' But on a movement level, we're talking about something even broader: alignment. The ability of people to work in concert, under different brands, pushing in the same direction against the same opponents. How do we support this mode of cooperation in our messaging, organizing behavior, and politics? What are the obstacles embedded in the 'actually existing progressive infrastructure' and how do we overcome them? And what opportunities does the present popular opposition moment present to us to do this better?

Speakers
avatar for Jonathan Smucker

Jonathan Smucker

Director, Beyond the Choir
Jonathan Smucker is the co-founder and director of Beyond the Choir. He has worked for more than two decades in grassroots movements for social, economic and ecological justice, as an organizer, campaigner, and strategist. He has trained thousands of change agents in campaign strategy, framing and messaging, direct action, and organizing... Read More →


Friday April 7, 2017 10:00am - 11:15am
18B-D

10:00am

All Those Platforms: How Do I Choose?
There's over 250 social media platforms...no one person or even one org can be on them all so how do you decide? This session will provide a framework for how to approach the platforms and give you specific questions to ask yourself along with a handy chart to guide your choices based on the answers to those questions

Speakers
avatar for Beth Becker

Beth Becker

Becker Digital Strategies
Beth Becker brings 20+ years of communication and marketing background to politics where she has consulted for numerous House campaigns, non profits and unions. Beth often can be found conducting trainings about digital strategy for the New Organizing Institute, clients and conferences like PA Progressive Summit, Netroots Nation, Organizing 2.0 & Campaign Tech. As a contributing blogger at epolitics.com and avid Tweeter, Beth shares her... Read More →


Friday April 7, 2017 10:00am - 11:15am
19A

10:00am

10:00am

Don't Just Change the Narrative: Disrupt It!
Description: One spark, one action, one protest sign. Sometimes that's all it takes to completely reframe the debate and transform the general public's hearts and minds on a certain issue. Sometimes (most times) these disruptive narrative breaks are happy accidents, but they don't have to be. Digital Organizer and Narrative Expert Reuben Hayslett brings tools developed from the Center for Story-Based Strategy to Organizing 2.0 to uncover the science behind disrupting the dominant narratives that we as progressives spend so much time fighting against. 

Speakers
avatar for Reuben Hayslett

Reuben Hayslett

Working Families
Reuben Hayslett is a writer, activist and storyteller with a MFA in Creative Writing from Fairfield University. He currently works at the Working Families Party, a progressive third party in the United States, where he combines his storytelling skills and political activism as the National Online Campaigner. His non-fiction work first appeared in The Splinter Generation in 2007 and most recently in The Mary Sue blog in 2015. His fiction work... Read More →


Friday April 7, 2017 10:00am - 11:15am
19B

11:25am

So, You Need A Website
Where do you begin identifying a vendor, determining your needs and choosing the right website platform? We'll walk you through the process of hiring a vendor at various price-points, what a discovery process is and more.

Speakers
avatar for Rose Liebman

Rose Liebman

Rose has been working with nonprofits and mission-driven organizations for 9 years. With a background in design and project management, she is loving her newest role helping clients navigate their choices to create a plan for success. She works with them throughout the life of their project and beyond to make sure that they are getting the support they need and the best return on their investment. She is grateful to be in the nonprofit space... Read More →


Friday April 7, 2017 11:25am - 12:40pm
18th Floor Computer Lab

11:25am

Twitter for Absolute Beginners
Never Tweeted before? Whether you don’t even have an account or set one up and never figured out how to use it this session is for you. What is a hashtag anyway? Find out!

Speakers
avatar for Asher Huey

Asher Huey

Senior Associate, Communication, American Federation of Teachers
Asher Huey is the assistant director on the digital team at the American Federation of Teachers. He runs the social media and much of the online organizing for the union. Past projects have included various state and federal elections, running campaigns for numerous labor clients, and organizing the DC food trucks. He's presented on online organizing at progressive and labor conferences around the globe and has been published in various... Read More →
avatar for Jocelyn Mazurkiewicz

Jocelyn Mazurkiewicz

Organizer, New York Union Child Care Coalition
Jocelyn Mazurkiewicz is the Organizer for the New York Union Child Care Coalition (NYUCCC). She also works on campaigns to win paid family leave insurance and paid sick days for New Yorkers and, in that capacity, manages various social media platforms including @timetocareny and @germienyc. You may also know her from @jocim, where she is most likely tweeting about food, music or TV (or sometimes all three).


Friday April 7, 2017 11:25am - 12:40pm
19th Floor Computer Lab

11:25am

Corporate Campaigning
Corporations can be juicy advocacy targets. Always sensitive to the public perception of their brands, they often respond to public pressure that an elected official might shrug off. Learn how advocacy campaigns have targeted brands from Nordstrom's to Kleenex to "encourage" companies to change behavior. In the process, we'll explore how corporate-targeted advocacy can help achieve policy goals, too.

Speakers
avatar for Colin Delany

Colin Delany

Founder, ePolitics.com
Colin Delany is an online communications consultant, a 17-year veteran of digital political communications and the founder and editor of Epolitics.com, a website that focuses on the tools and tactics of internet politics and online advocacy. A frequent speaker and acknowledged expert in the field of internet communications, Delany has worked for almost two decades to help advocacy groups, companies and political campaigns leverage the power of... Read More →
CK

Charles Kahn

s the Organizer Director at the Strong Economy For All Coalition, a Coalition of Labor Unions and Community groups focusing on legislative driven campaigns to fight for economic equality, equal funding of public schools, and corporate accountability in New York State. He specializes in campaign logistics, new media, coalition building, direct action and grasstops organizing. He is also one of the planners of the Tax March happening... Read More →


Friday April 7, 2017 11:25am - 12:40pm
19A

11:25am

The New York State Democratic Party - How Does it Work?
We know people register as Democrats, and vote as Democrats - but what is the 'Democratic Party' in our state? This session will teach the basics of how political clubs work, county committees, the state committee, and how the state party influenced last year's primary and participation in the Democratic National Convention.

Speakers
avatar for Nomiki Konst

Nomiki Konst

Nomiki Konst is a progressive activist, writer and talk show host regularly appearing on national media outlets discussing politics. She is an investigative reporter for The Young Turks and was previously the host of “The Filter,” a three-hour nightly show broadcasted nationally on SiriusXM Progress. Konst is also a Political Contributor for CBS News, a contributing columnist toThe Hill and has a weekly guest spot onThe Kelly... Read More →
avatar for Ben Yee

Ben Yee

ShiftSpark
Benjamin Yee was a fundraiser and Digital Director for Barack Obama in 2008. He later worked for the NY State Senate’s CIO’s office and good government think tank Reinvent Albany.  | | Politically, Ben has served at every level of the Young Democrats, including VP of the Young Democrats of America. He is also Secretary of the NY County Democratic Party and State Committeeman for NY’s 66th Assembly District. Recently... Read More →


Friday April 7, 2017 11:25am - 12:40pm
18B-D

11:25am

The Social Media Slinky
Did you know that slinkys are the new ladders? That's right ...they are! Join us for a conversation about how we engage our audiences and move them offline to online, online to offline and all kinds of combinations in between!

Speakers
avatar for Beth Becker

Beth Becker

Becker Digital Strategies
Beth Becker brings 20+ years of communication and marketing background to politics where she has consulted for numerous House campaigns, non profits and unions. Beth often can be found conducting trainings about digital strategy for the New Organizing Institute, clients and conferences like PA Progressive Summit, Netroots Nation, Organizing 2.0 & Campaign Tech. As a contributing blogger at epolitics.com and avid Tweeter, Beth shares her... Read More →


Friday April 7, 2017 11:25am - 12:40pm
19B

12:45pm

Lunch
Friday April 7, 2017 12:45pm - 1:30pm
18B-D

1:40pm

Using Facebook to Organize Workers
Facebook is the modern town square - countless workers visit it every day, which is why campaigns like Fast Food Forward and the new bank worker organizing campaign have all found it an essential tool for reaching them. We will teach you how to use Facebook to find the workers you are looking for, do online one on ones, the basics of Facebook ads, and how to build a Facebook Page or Group for the express purpose of worker organizing.

Speakers
avatar for Elana Levin

Elana Levin

Make the Road Action / Organizing 2.0
Elana is Co-founder of Organizing 2.0. Working in the labor movement for years leading online communications work for labor unions she saw the need to teach online organizing skills within the movement. | | Elana also serves as Director of Online Organizing for Make the Road Action– the political arm of NY’s... Read More →


Friday April 7, 2017 1:40pm - 2:55pm
18th Floor Computer Lab

1:40pm

Social media and digital communications tactics for direct action
Too often the mainstream media gets it wrong, or doesn't cover important local issues. That's why it's important that grassroots organizers produce their own content. Controlling the narrative can lead to campaign wins, and shifts the public perception around social, racial, and economic issues. This wrokshop is not designed for one particular campaign, but rather to build a bedrock of knowledge for communicators on how to get journalists to cover direct action.

Speakers
avatar for Desiree Kane

Desiree Kane

The Indian Problem
Desiree Kane is a Miwok woman, multi-media journalist, and a live-media event producer. She recently spent 7 months living at Oceti Sakowin Camp near the Standing Rock Sioux Reservation documenting and organizing around #NoDAPL with her collective, The Indian Problem, an all-Indigenous NVDA trainers collective. She's the National Engagement Director for The People for Bernie Sanders as well. With People for Bernie she's working on opening... Read More →


Friday April 7, 2017 1:40pm - 2:55pm
18B-D

1:40pm

Writing Email Blasts
The backbone of online communications is still writing powerful email that your list will want to open, read and take action on. This training will teach best practices in email writing including subject lines and A/B testing (even if your list is "too small to test").

Speakers
avatar for Reuben Hayslett

Reuben Hayslett

Working Families
Reuben Hayslett is a writer, activist and storyteller with a MFA in Creative Writing from Fairfield University. He currently works at the Working Families Party, a progressive third party in the United States, where he combines his storytelling skills and political activism as the National Online Campaigner. His non-fiction work first appeared in The Splinter Generation in 2007 and most recently in The Mary Sue blog in 2015. His fiction work... Read More →


Friday April 7, 2017 1:40pm - 2:55pm
Conference Room, 19th Floor

1:40pm

Purposeful Protest Planning

#GOPHandsOffMe #ResistTrump #FightFor15 #NoBanNoWall

Whatever direct action you are want to plan, it doesn’t start with coming up with the hashtag!

What questions needed to be answered before hitting the streets? Does your action meet your purpose?  What is the start of pulling logistics together? Join Brigid Flaherty, Organizing Director of ALIGN, Agunda Okeyo of HaterFreeNYC, and David Unger of the Murphy Institute to pull back the curtain on how actions come together.

 


Speakers
BF

Brigid Flaherty

Brigid Flaherty is the Organizing Director of ALIGN, where she has led winning policy campaigns at the city level that have strengthened working standards for commercial sanitation workers as well as improving public health for three overburdened low-income and people of color districts; driven labor-community coalition mobilizations around Fight for 15 and various Wall Street and Trump direct actions.
AO

Agunda Okeyo

is a writer, producer, organizer and activist born in Nairobi and raised between New York City and the Kenyan capital. She works with Trump admin boycott #HaterFreeNYC and #GOPHandsOffMe WoC led w/ allies feminist collective.
avatar for David Unger

David Unger

Labor Educator, Murphy Institute
David Unger spent fifteen years organizing largely immigrant workers in the industrial laundry, airport, hotel, construction, residential and security industries with a number of labor unions. He now coordinates the Labor Relations Certificate programs at the Murphy Institute and teaches labor studies and organizing classes for Empire State College and unions around New York.


Friday April 7, 2017 1:40pm - 2:55pm
19th Floor Computer Lab

1:40pm

Building a Better World: Your Campaign Meets Science Fiction
This is our real-life dystopia. In times like these, pop culture and especially science fiction can shape how we see the world around us. People feel trapped like Offred in The Handmaid's Tale, but also ready to fight like Katniss in the Hunger Games. We'll discuss how to tap into pop culture's power in your campaigns, and you'll learn a technique from science fiction to bring your campaign storytelling to life.


Friday April 7, 2017 1:40pm - 2:55pm
19D

3:05pm

Social media algorithms: A digital manager's best friends
We all know Facebook has an algorithm that manages what content appears in your newsfeed but did you know that Facebook Ads, Twitter, Instagram and even LinkedIn also have algorithms? So why do they all use these algorithms and how do we make them our best friends instead of the enemy?

Speakers
avatar for Beth Becker

Beth Becker

Becker Digital Strategies
Beth Becker brings 20+ years of communication and marketing background to politics where she has consulted for numerous House campaigns, non profits and unions. Beth often can be found conducting trainings about digital strategy for the New Organizing Institute, clients and conferences like PA Progressive Summit, Netroots Nation, Organizing 2.0 & Campaign Tech. As a contributing blogger at epolitics.com and avid Tweeter, Beth shares her... Read More →


Friday April 7, 2017 3:05pm - 4:20pm
18B-D

3:05pm

Graphic Design with Free Tools
No Photoshop? No Problem! There are several free tools you can use to edit photos and create graphics. We'll intoduce you to some of them. Noone should be without the ability to make graphics and images. No experience necessary.

Speakers
avatar for Elizabeth McKenna

Elizabeth McKenna

Communications Director, NYCDCC
Liz McKenna is the Communications Director for the New York City District Council of Carpenters. Since 2009, she has focused on design and photography through her roles as a freelance designer and new media communicator for labor unions and coalitions. She holds a bachelor's degree in landscape architecture from the Pennsylvania State University and is currently working towards her master's in labor studies from The Joseph A. Murphy Institute for... Read More →


Friday April 7, 2017 3:05pm - 4:20pm
19th Floor Computer Lab

3:05pm

Introduction to the Voter Activation Network
An introduction to the voter file and canvassing software used by many advocacy and electoral campaigns

Speakers

Friday April 7, 2017 3:05pm - 4:20pm
18th Floor Computer Lab

3:05pm

Pop Culture and Organizing
Organizers have successfully challenged the entertainment industry and won (think #OscarsSoWhite). But there are also organizers working in mass networks of otherwise unaffiliated progressives who connect around conersations about the pop culture they love. Learn how organizers are changing our popular culture AND how activism is growing in pop culture communities. 

We'll look at the difference between brand-jacking (something the left has done for years) and cultural organizing (something we don't do enough of). 

Speakers
AD

Anna Dardick

Anna Dardick is an avid politics and pop culture nerd who utilizes her training and experience in public health and digital communications to bring about cultural and political change. She has been involved in education and justice activism for many years, including 10+ years with the Harry Potter Alliance and co-founding the cultural change-making organization Imagine Better (home of the US Rebel Alliance). Anna is currently a... Read More →
avatar for Elana Levin

Elana Levin

Make the Road Action / Organizing 2.0
Elana is Co-founder of Organizing 2.0. Working in the labor movement for years leading online communications work for labor unions she saw the need to teach online organizing skills within the movement. | | Elana also serves as Director of Online Organizing for Make the Road Action– the political arm of NY’s... Read More →


Friday April 7, 2017 3:05pm - 4:20pm
19A

3:05pm

Learning the Right Lessons from 2016

2016 broke a lot of political rules -- and confirmed many more. In this interactive session, we'll explore the lessons of the 2016 political season for advocates and campaigns. From political data to the nature of truth itself, this session will leave us with insights that will help us achieve our own policy and political goals.


Speakers
avatar for Colin Delany

Colin Delany

Founder, ePolitics.com
Colin Delany is an online communications consultant, a 17-year veteran of digital political communications and the founder and editor of Epolitics.com, a website that focuses on the tools and tactics of internet politics and online advocacy. A frequent speaker and acknowledged expert in the field of internet communications, Delany has worked for almost two decades to help advocacy groups, companies and political campaigns leverage the power of... Read More →


Friday April 7, 2017 3:05pm - 4:20pm
Conference Room, 19th Floor

4:30pm

4:30pm

Campaigning Ethically
Speakers
avatar for Beth Becker

Beth Becker

Becker Digital Strategies
Beth Becker brings 20+ years of communication and marketing background to politics where she has consulted for numerous House campaigns, non profits and unions. Beth often can be found conducting trainings about digital strategy for the New Organizing Institute, clients and conferences like PA Progressive Summit, Netroots Nation, Organizing 2.0 & Campaign Tech. As a contributing blogger at epolitics.com and avid Tweeter, Beth shares her... Read More →
avatar for Colin Delany

Colin Delany

Founder, ePolitics.com
Colin Delany is an online communications consultant, a 17-year veteran of digital political communications and the founder and editor of Epolitics.com, a website that focuses on the tools and tactics of internet politics and online advocacy. A frequent speaker and acknowledged expert in the field of internet communications, Delany has worked for almost two decades to help advocacy groups, companies and political campaigns leverage the power of... Read More →


Friday April 7, 2017 4:30pm - 5:45pm
Conference Room, 19th Floor

4:30pm

The money is out there for the revolution: grassroots fundraising for work and play
For all of us who are working to build radical community one of the biggest skills we need is fundraising.  This workshop will teach you the basics of grassroots fundraising, how to make a plan, get over your fear of making the ask and strengthen your community in the process.

Speakers
avatar for Dara Silverman

Dara Silverman

Director, PowerLabs
Dara Silverman is a long-time organizer, writer and trainer who has been building movements for economic, racial,  gender and social justice for over 20 years. Dara is a Director at PowerLabs, a a consulting group that supports  social change organizations build people-powered campaigns that win real changes. She was the Founding Director ofRead More →


Friday April 7, 2017 4:30pm - 5:45pm
18B-D

4:30pm

The Digital Labor Revolution is Now
In the past 2 years the WGAE has organized 10 digital news worksites encompassing over 600 workers. Learn how labor organizing can grow in the digital era and the era of Trump. We will discuss practical application of many digital tools, standing up to liberal employers and corporate bosses, and of course, winning.

Moderators
JM

Justin Molito

25 years ago Justin walked out of his high school to protest the Gulf War. On that 25 year walk he has helped build working class power through organizing unions, strikes and the occasional mass direct action. Occasionally he gets distracted by Democratic Socialists like Bernie Sanders, but ultimately he knows we need a revolution.

Speakers
TB

Teo Bugbee

Despite her ideological commitment to socialism, Teo Bugbee currently works as a writer for MTV News with the pop culture and sometimes the podcast teams. Her most useless thoughts can be found @tmibugbee on Twitter.
KK

Kim Kelly

Kim Kelly is an editor at Noisey, VICE's music vertical. She served on the original Vice Union organizing committee, co-runs the Vice Union Twitter account, and is currently involved in ongoing organizing efforts at the company. Outside of work, she is an active member of MACC (Metropolitan Anarchist Coordinating Council) and various associated anarchist projects in NYC.
HM

Hayley Miller

Hayley Miller has been a reporter on the general assignment desk at The Huffington Post since November. She covers mostly politics and green issues. Before moving over to reporting, she was a senior editor on the contributors team for a couple years. She became a proud, card-carrying WGAE member earlier this year. You can follow her on Twitter at @hayleymilller01.
EV

Eric Vilas-Boas

Eric Vilas-Boas is an Associate Editor at Thrillist and the Co-Editor of the animation site The Dot and Line. Follow him @e_vb_.


Friday April 7, 2017 4:30pm - 5:45pm
19C

4:30pm

Phonography (Cellphone Photography!)
Good photos matter. Images are a key component to creating compelling content on social media platforms; however, the average person has an eight second attention span. This session will cover how to capture and keep viewer attention by taking better photos with your smartphone.  We'll discuss composition, useful tips, developing a mobile tool-kit, and editing via apps.

Speakers
avatar for Jocelyn Mazurkiewicz

Jocelyn Mazurkiewicz

Organizer, New York Union Child Care Coalition
Jocelyn Mazurkiewicz is the Organizer for the New York Union Child Care Coalition (NYUCCC). She also works on campaigns to win paid family leave insurance and paid sick days for New Yorkers and, in that capacity, manages various social media platforms including @timetocareny and @germienyc. You may also know her from @jocim, where she is most likely tweeting about food, music or TV (or sometimes all three).


Friday April 7, 2017 4:30pm - 5:45pm
19th Floor Computer Lab

6:00pm

Happy Hour Reception + Party
Join us as we celebrate another great year of Organizing 2.0! We'll have drink tickets for sale and food to snack on.

Friday April 7, 2017 6:00pm - 8:00pm
18B-D
 
Saturday, April 8
 

9:00am

Celebrating Women in the Front Lines: L.A. Kaffuman & Judith LeBlanc
L.A. Kauffman is the author of Direct Action: Protest and the Reinvention of American Radicalism. She has been at the forefront of many movement moments, from fighting AIDS with Act Up to fighting the Iraq War with UFPJ.
Judith LeBlanc is the director of Native Organizers Alliance and a long time champion in the struggle for racial justice, peace and the environment. She recently spent a lot of time in Standing Rock, working with the protest encampments to stop the Dakota Access Pipeline. 

Speakers
LA

L. A. Kauffman

L.A. Kauffman has spent more than 30 years immersed in grassroots movements, as an participant, strategist, journalist, and observer. She is the author of Direct Action: Protest and the Reinvention of American Radicalism.
JL

Judith LeBlanc

Judith LeBlanc, head of the Native Organizers Alliance was an integral part of the protests at Standing Rock. That protest - the largest and most sustained climate justice / environmental rights action in recent memory - has much to teach our movements


Saturday April 8, 2017 9:00am - 10:00am
18B-D

10:00am

Turn Your Campaign's Visual Identity for Stank to Dank in 3 Easy Steps
No Design Skills? No Problem. Learn the low-tech, low art skills, way to make creative campaign visuals that inspire. Taught by the guy who put Star Wars on rally posters and made the Statue of Liberty hipper.

Speakers
RS

Rafael Shimunov

Rafael Shimunov is the Creative Director for the National Working Families Party. His work supports progressive candidates and issue campaigns nationally and for over 12 state organizations. Prior to WFP, he led digital and creative at the Center For Constitutional Rights on cases such as Stop & Frisk (Floyd v. City of New York), on behalf of Sexual Minorities in Uganda (SMUG v. Lively), for survivors of sexual violence taking on the... Read More →


Saturday April 8, 2017 10:00am - 11:15am
19C

10:00am

Introduction to Facebook for Organizing & Activism
Facebook isn't just for sharing family photos: it's a powerful venue for organizing and activism. If you or your organization are new to using Facebook for organizing and activism this session is for you. Learn about making effective Pages and Groups, tagging, events, graphics and more.

Speakers
KB

Kat Brezler

For the last decade she has been working on education policy improvement projects. Most recently she was part of nation wide organizing for the opt out movement. From early anti-war demonstrations to single payer health care organizing Katherine has worked tirelessly to advocate for the 99% and she joins this team’s leadership to organize a nation wide movement both online and offline.
avatar for Asher Huey

Asher Huey

Senior Associate, Communication, American Federation of Teachers
Asher Huey is the assistant director on the digital team at the American Federation of Teachers. He runs the social media and much of the online organizing for the union. Past projects have included various state and federal elections, running campaigns for numerous labor clients, and organizing the DC food trucks. He's presented on online organizing at progressive and labor conferences around the globe and has been published in various... Read More →


Saturday April 8, 2017 10:00am - 11:15am
19B

10:00am

Decentralized Organizing: Building Successful Action Groups
With so much new Resistance right now, many groups are struggling to learn how to create healthy and strong local groups. In this session, participants will learn how to combine mass meetings with working meetings to build groups that can mobilize thousands of people. We'll examine the history of volunteer-led organizing and tools to to help groups flourish. Attendees will leave learning how to welcome new people into the organization while keeping existing members motivated for the long haul.

Speakers
avatar for Dara Silverman

Dara Silverman

Director, PowerLabs
Dara Silverman is a long-time organizer, writer and trainer who has been building movements for economic, racial,  gender and social justice for over 20 years. Dara is a Director at PowerLabs, a a consulting group that supports  social change organizations build people-powered campaigns that win real changes. She was the Founding Director ofRead More →


Saturday April 8, 2017 10:00am - 11:15am
19th Floor Computer Lab

10:00am

The New York State Constitutional Convention: Pro and Con
New York state voters will be asked on the ballot THIS NOVEMBER if they want a Constitutional Convention. To hold one, a majority of voters have to vote for it. While this important issue isn't yet getting a lot of media attention - it will. Supporters and opponents know that this is a big deal - find out why in this, our only 'debate' format session at Organizing 2.0.

Speakers
AB

Al Benninghoff

Al Benninghoff is the campaign manager for the campaign to approve a New York State Constitutional Convention on this year's ballot. He is a progressive political strategist and movement builder who has run or consulted on over a dozen congressional campaigns across the country - most notably the 2012 congressional opponent to Paul Ryan. His data-driven organizing efforts and communication strategies have won national acclaim. He led the effort... Read More →


Saturday April 8, 2017 10:00am - 11:15am
19D

10:00am

X Marks the Spot: Targeting and Power Analysis to Move Your Issue Forward
You've got an issue and a goal, now it's time to turn it into a campaign. When we're fighting on so many fronts - how can picking the right target help clarify your story, and drive your campaign? What are the key questions you should ask to figure out your target? How can power analysis help you make decisions about where to focus your efforts?

Speakers
avatar for Katie Unger

Katie Unger

Strategic Consultant, Katie Unger Consulting
I've been an activist since my first protest at 2 weeks old. By college, I gave my union-leader parents their best gift ever by getting arrested for the first time at a sit-in for campus workers on their wedding anniversary. Now with deep experience developing impactful strategic campaigns in labor, NYC government, and activist and advocacy groups, I'm working with leaders and organizations to build capacity and ask the tough questions to target... Read More →


Saturday April 8, 2017 10:00am - 11:15am
Conference Room, 19th Floor

10:00am

Equipment Show and Tell
Livestreaming in the age of facebook and social media

Want to step up your livestream game, but don't know how?  We'll show you the tools, technology, and techniques to start livestreaming and improve the streams you are already making.  This discussion will include concepts ranging from broadcast network lifestreams through smartphone streaming.

Speakers
avatar for Brad Ian Gans

Brad Ian Gans

SuperVoters.org
Brad Gans Creative Director of SuperVoters.org, which is a progressive | web-video platform. He is also an media producer with Occupy Wall | Street, where he is a member of the OWS Media Collective and Global | Revolution Livestream.  He is also the PM/Creative Director/Strategist | at Three Knights Media.


Saturday April 8, 2017 10:00am - 11:15am
19A

11:25am

Direct Action: Protest and the Reinvention of American Radicalism
L.A. Kauffman, author of Direct Action: Protest and the Reinvention of American Radicalismis a witness and participant of countless movement moments.In this session, she'll be interviewed about her book with special attention paid to nuggets of wisdom useful in the current age of resistance.

Moderators
avatar for Charles Lenchner

Charles Lenchner

Executive Director, Organizing 2.0
Executive Director of Organizing 2.0

Speakers
LA

L. A. Kauffman

L.A. Kauffman has spent more than 30 years immersed in grassroots movements, as an participant, strategist, journalist, and observer. She is the author of Direct Action: Protest and the Reinvention of American Radicalism.


Saturday April 8, 2017 11:25am - 12:40pm
18B-D

11:25am

Twitter for Absolute Beginners
Never Tweeted before? Whether you don’t even have an account or set one up and never figured out how to use it this session is for you. What is a hashtag anyway? Find out!

Speakers
KB

Kat Brezler

For the last decade she has been working on education policy improvement projects. Most recently she was part of nation wide organizing for the opt out movement. From early anti-war demonstrations to single payer health care organizing Katherine has worked tirelessly to advocate for the 99% and she joins this team’s leadership to organize a nation wide movement both online and offline.
avatar for Asher Huey

Asher Huey

Senior Associate, Communication, American Federation of Teachers
Asher Huey is the assistant director on the digital team at the American Federation of Teachers. He runs the social media and much of the online organizing for the union. Past projects have included various state and federal elections, running campaigns for numerous labor clients, and organizing the DC food trucks. He's presented on online organizing at progressive and labor conferences around the globe and has been published in various... Read More →


Saturday April 8, 2017 11:25am - 12:40pm
19A

11:25am

I'll Tumblr for You: Where LGBTQ/Youth/PoC Are
The right wing weaponized male dominated online forums like 4chan to troll Trump into power and grow their ranks.

But women, LGBTQ people of color and others with progressive and even radical left politics have big communities on Tumblr, a social blogging platform. How can we support Left activism there and connect with Tumblr users?

Speakers
avatar for Elana Levin

Elana Levin

Make the Road Action / Organizing 2.0
Elana is Co-founder of Organizing 2.0. Working in the labor movement for years leading online communications work for labor unions she saw the need to teach online organizing skills within the movement. | | Elana also serves as Director of Online Organizing for Make the Road Action– the political arm of NY’s... Read More →


Saturday April 8, 2017 11:25am - 12:40pm
TBA

11:25am

Using Facebook Live: the Live Streaming Function That Everyone’s Watching
Facebook wants you to livestream your rallies and events-- your pages' fans want you to do it too! We'll talk about how to go live at a rally/protest and the top tricks to make your live stream get broadcast far and wide. Will have a q/a  but try to check out our how-to for Facebook Live guide beforehand especially if you are new to it.

Speakers
avatar for Annabel Park

Annabel Park

Director-Producer of StoryofAmerica.org, Story of America
Annabel ​​is a filmmaker and community organizer. She currently contributes to act.tv​ and is finishing up Story of America, a YouTube series and a feature-length documentary about her travels exploring America's political divide and the need for racial reconciliation. | | Her previous project​s includes the Coffee Party movement and ​​9500 Liberty​, a​ ​documentary YouTube series and a​ critically acclaimed feature film... Read More →
EP

Ericka Persson

Ericka started working with Working Families in September, but has been working in progressive politics as a vet of the Bernie Sander for President and Zephyr Teachout for Gov. or NY campaigns.   | At the Working Families Party, she serve as full-time staff on the national digital communications team. She does anything that will connect you with activism and advocacy on the internet -- social media, online campaigns, petitions, and events... Read More →


Saturday April 8, 2017 11:25am - 12:40pm
19th Floor Computer Lab

12:40pm

Lunch Labor Panel
Saturday April 8, 2017 12:40pm - 1:40pm
18B-D

1:40pm

Adorno Was Right and Why It Matters for Organizing Communications Strategy
Most people think of critical theory as daunting - or often useless - jargon. But we've been using key insights from Frankfurt School critical theory for years not only in education and analysis of the political conditions but fundamentally in shaping how we understand audiences, communications, and strategy. How we can think of critical theory not as a paralyzing agent but as a way of understanding ideology and even psychology to effect better communication and publicity strategies? How can can we do this without losing sight of the important - and necessary - ways critical theory teaches us to be cognizant of our instrumental thinking? In this session, we will answer these questions and look at conrete examples of putting critical theory to work for you and also to work on you. 


Speakers
AS

Ajay Singh Chaudhary

Ajay Singh Chaudhary is the founding Director of the Brooklyn Institute for Social Research. He holds a Ph.D. from Columbia University’s Institute for Comparative Literature and Society through the MESAAS department specializing in comparative philosophy, an M.Sc. in Culture and Society from the London School of Economics. His research focuses on comparative philosophy, social and political theory, the Frankfurt School, religion... Read More →
avatar for Audrey Nicolaides

Audrey Nicolaides

Audrey Nicolaides is a social and political theorist dedicated to public facing scholarship and nonprofit education work. Her research focuses on nationalism and supranationalism in France, Germany, and the European Union. Other interests include critical theory, history, geography, and aesthetics. She received her MA in the social sciences from the University of Chicago and her BFA in visual and critical studies from the School of... Read More →


Saturday April 8, 2017 1:40pm - 2:55pm
19C

1:40pm

Turn your spreadsheets into rich interactive online tools fast and free with Awesome Tables!
Have you ever needed to share a body of dynamic data with the world? Maybe a list of local representatives and how they pledge to vote on an upcoming piece of legislation. Perhaps you are trying to organize distributed activities across the city and need a way to display them on a map. When it comes down to it, most data can be expressed in a spreadsheet, and you’ve probably worked on plenty of spreadsheets. Have you ever wished you could just share the data on a spreadsheet with your collaborators or the whole world? Have you ever wished you could share all the updates you make as they happen?
Well you can. With Google Spreadsheets and Awesome Tables you have the power to create rich dynamic displays based off spreadsheet which can be added to directly or via online forms. All the data in one place, displayed anywhere on the web, updated in real time!

Speakers
avatar for Drew Hornbein

Drew Hornbein

Drew hornbein is a technologist and activist living in Brooklyn NY. Co-founder of Good Good Work a socially conscious digital strategy, design, and technology company supporting good groups doing good work.  | twitter: @hornbeinwebsite: goodgoodwork.io


Saturday April 8, 2017 1:40pm - 2:55pm
18th Floor Computer Lab

1:40pm

Seize the Memes of Production!
your comms director is wrong: memes are more important than press releases

Speakers
avatar for Moumita Ahmed

Moumita Ahmed

Founder of Millennials for Revolution formerly Millennials for Bernie Sanders, Moumita has played a crucial role in organizing millennials across the country, and making Bernie popular amongst the grassroots and her own community with online and social media organizing. She has worked with Silicon Valley on their effort to register young people to vote for the 2016 presidential election, and has throughout her career worked on various progressive... Read More →
avatar for Will Dowd

Will Dowd

Grassroots legend, Meme Queen of Bernie Sanders Dank Meme Stash (BSDMS). BSDMS has been featured on multiple blogs, and online publications. It was featured in Vice, and in an article by The Washington Post called "How Bernie became the lord of 'Dank memes' as well as Motherboard, LA Times, and the Daily Dot.


Saturday April 8, 2017 1:40pm - 2:55pm
19th Floor Computer Lab

1:40pm

Text Messaging for Turn-out, Organizing & Activism
Text messaging can be used for Get Out the Vote, for growing your email list, for building rallies, for organizing workers, for getting your list to call their elected officials and so much more! Get inspired by stories of organizations using mass text messaging programs to win campaigns and grow their base. 


Speakers
ZF

Zach Fang

Hustle
Zach Fang has worked in campaigns from coast to coast. He most recently ran field operations in Des Moines, Oklahoma, and Maryland for Bernie Sanders. He has a strong distrust for anything that can be perceived as stagnation in organizing and is always interested in thinking and planning ahead. He currently works at Hustle where he helps progressive organizations talk to people through the only communication medium with nearly universal... Read More →


Saturday April 8, 2017 1:40pm - 2:55pm
19B

1:40pm

Tech Innovation in Politics and Movement Building
Speakers
avatar for Rapi Castillo

Rapi Castillo

Founder / Executive Director, Progressive Coders Network
Ralph “Rapi” Castillo is the founder and executive director of the Progressive Coders Network, a network of technologists who build open-source and low-cost tools that will empower the grassroots and remove the influence of big money in politics. Through his leadership, Progressive Coders Network (ProgCode) was able to provide technological support for the Hack the Ban, Women’s March, Indivisible Group, and Movimiento... Read More →
avatar for Ben Yee

Ben Yee

ShiftSpark
Benjamin Yee was a fundraiser and Digital Director for Barack Obama in 2008. He later worked for the NY State Senate’s CIO’s office and good government think tank Reinvent Albany.  | | Politically, Ben has served at every level of the Young Democrats, including VP of the Young Democrats of America. He is also Secretary of the NY County Democratic Party and State Committeeman for NY’s 66th Assembly District. Recently... Read More →


Saturday April 8, 2017 1:40pm - 2:55pm
18B-D

3:05pm

Crowdfunding Basics
How to execute a crowdfunding campaign from bolts to nuts

Speakers
avatar for Adriel Hampton

Adriel Hampton

CEO, AHG
Adriel Hampton runs a boutique marketing and strategy firm in San Francisco, and the progressive website product ActionSites. He recently co-founded Pinpoint Predictive, which provides the world's most powerful digital advertising targeting using psychometrics, and is an advisor to VoterCircle and Legination. Prior to founding The Adriel Hampton Group, Adriel served as VP of Business Development at NationBuilder, where he built the company's... Read More →



Saturday April 8, 2017 3:05pm - 4:20pm
18B-D

3:05pm

amplifying events: turning street actions into political turn out
Amplifying an event shouldn't be an after thought. This needs to be part of your planning process. Engaging stakeholders and getting buy in for after a direct action, your "next steps" should be part of the dialogue before the day of the event. We will focus on what this looks like and how to be effective.

Speakers
KB

Kat Brezler

For the last decade she has been working on education policy improvement projects. Most recently she was part of nation wide organizing for the opt out movement. From early anti-war demonstrations to single payer health care organizing Katherine has worked tirelessly to advocate for the 99% and she joins this team’s leadership to organize a nation wide movement both online and offline.
avatar for Annabel Park

Annabel Park

Director-Producer of StoryofAmerica.org, Story of America
Annabel ​​is a filmmaker and community organizer. She currently contributes to act.tv​ and is finishing up Story of America, a YouTube series and a feature-length documentary about her travels exploring America's political divide and the need for racial reconciliation. | | Her previous project​s includes the Coffee Party movement and ​​9500 Liberty​, a​ ​documentary YouTube series and a​ critically acclaimed feature film... Read More →


Saturday April 8, 2017 3:05pm - 4:20pm
19A

3:05pm

Fanning the flames of resistance- online tools and traditional organizing in the Trump era
In the months following the inauguration, grassroots groups around the country engaged in unprecedented efforts to derail the Trump agenda. From confronting elected representatives at town halls to bird-dogging them at fundraisers to holding mock-gatherings with live-poultry standing in for MOCs, everyday people brought the heat to prevent the repeal of Affordable Care Act and other disastrous pieces of legislation. In this panel, we will discuss what worked, what didn't, and why based on examples from People's Action member organizations. We will dig into the ways digital tools enabled new activist to plug into existing organizing or start organizing in their own areas. And we will talk about what comes next as the grassroots works with the netroots to beat Trump and the Republicans going forward.

Saturday April 8, 2017 3:05pm - 4:20pm
19th Floor Computer Lab

3:05pm

Beyond the Rally Video: Producing Online Videos We Want to Watch!
How can we tell our stories in a way that resonates beyond traditional social justice audiences? This panel provides ideas for producing campaign videos using compelling visuals, emotion, and humor.

Speakers
MR

Meghanna Reddy

Time of Day Media is a digital strategy and production company that collaborates exclusively with social justice clients. We are people of color, women and immigrants who know how to listen to our clients, interviewees and viewers. | | Our clients include the the American Civil Liberties Union (ACLU), the Innocence Project, the Service Employees International Union (SEIU), and the Communications Workers of America (CWA). We have a record of... Read More →
AZ

Anna Zivarts

Time of Day Media is a digital strategy and production company that collaborates exclusively with social justice clients. We are people of color, women and immigrants who know how to listen to our clients, interviewees and viewers. Our clients include the the American Civil Liberties Union (ACLU), the Innocence Project, the Service Employees International Union (SEIU), and the Communications Workers of... Read More →


Saturday April 8, 2017 3:05pm - 4:20pm
18th Floor Computer Lab

4:30pm

CLOSING
Saturday April 8, 2017 4:30pm - 5:00pm
18B-D