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Saturday, April 8 • 1:40pm - 2:55pm
Adorno Was Right and Why It Matters for Organizing Communications Strategy

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Most people think of critical theory as daunting - or often useless - jargon. But we've been using key insights from Frankfurt School critical theory for years not only in education and analysis of the political conditions but fundamentally in shaping how we understand audiences, communications, and strategy. How we can think of critical theory not as a paralyzing agent but as a way of understanding ideology and even psychology to effect better communication and publicity strategies? How can can we do this without losing sight of the important - and necessary - ways critical theory teaches us to be cognizant of our instrumental thinking? In this session, we will answer these questions and look at conrete examples of putting critical theory to work for you and also to work on you. 


Ajay Singh Chaudhary

Ajay Singh Chaudhary is the founding Director of the Brooklyn Institute for Social Research. He holds a Ph.D. from Columbia University’s Institute for Comparative Literature and Society through the MESAAS department specializing in comparative philosophy, an M.Sc. in Culture and Society from the London School of Economics. His research focuses on comparative philosophy, social and political theory, the Frankfurt School, religion... Read More →
avatar for Audrey Nicolaides

Audrey Nicolaides

Audrey Nicolaides is a social and political theorist dedicated to public facing scholarship and nonprofit education work. Her research focuses on nationalism and supranationalism in France, Germany, and the European Union. Other interests include critical theory, history, geography, and aesthetics. She received her MA in the social sciences from the University of Chicago and her BFA in visual and critical studies from the School of... Read More →

Saturday April 8, 2017 1:40pm - 2:55pm

Attendees (17)

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